Russian sportsmen and women sponsored by VTB brought home 27 of the 82 medals that the country won at the 30th Olympic Summer Games in London this month.
The Russian artistic gymnastics team produced its best result since the Soviet era, claiming one gold medal, three silvers and four bronzes. And the men’s volleyball team produced one of the performances of the games to come back from two sets down to beat Brazil in the final and clinch a first gold since 1980. The women’s basketball team also made it through to the bronze-medal game.
The biggest contribution of all came in the Olympic Stadium itself, where track and field athletes supported by VTB won eight gold, four silver and six bronze medals. VTB has supported track and field as a worldwide partner of the IAAF since 2006, when it became the first Russian company to sign with the sport’s global governing body.
It was also in 2006 that VTB Bank President and Chairman of the Management Board Andrey Kostin was named Chairman of Russia’s Artistic Gymnastics Federation, and VTB Bank became the federation’s general sponsor.
Since then, according to three-time Olympic champion Alexei Nemov, “the state of Russian artistic gymnastics has undoubtedly improved. Since VTB became general sponsor, about 80% of gymnastic apparatus has been replaced, whereas previously in some regional training centers it had not been touched for about 20 years. I can say that I envy the sportsmen who are now in the national team – they have all the necessary support facilities, and do not need to worry about anything other than training”.
Commenting on Russian performances during the Olympics, First Deputy President and Chairman of the Management Board of VTB Bank Vasily Titov said: “Sport is very popular in our country, and there are a number of sports that enjoy enormous followings.
Our drive to promote VTB through its associations with national sporting success is reaping its rewards, and we are seeing the fruits of our investments. The Olympic Games have shown that we are on the right track – we can see the results and continue to believe that it is essential to support sporting success.”