Russia’s largest international financial group is joining the world’s most popular social network.
Starting from October 24th 2011 VTB Group official Facebook page can be found at facebook.com/vtbgroup. The page is open for all users, however the exclusive information is available only after clicking the Like button.
“The latest global trends show that more and more companies are choosing to talk to clients via social networks, Facebook being the largest of them”, comments Vadim Sukhoverkhov, Head of VTB Press Office. “Today, getting information is not enough – people want to be able to communicate, receive prompt feedback, and have their voice heard. The key idea of VTB Facebook page is to create a permanent channel for communication with our clients, shareholders and everyone who is interested in the world of finance.”
VTB Facebook page allows any user to ask a question and receive feedback. However it will not be just a Q&A page. VTB Facebook fans will get access to the important global markets news, analyst research, a special educational series of videos about the basic finance tips, online interviews with VTB top managers, promotions and contests by VTB partners: FC Dynamo Moscow, the Bolshoi Theatre, State Tretyakov Gallery and many others. “Unlike the majority of corporations in Russia, we do not intend to copy the official website on Facebook”, explains Vadim Sukhoverkhov. “We mean it to be interesting and useful. On VTB facebook page you can find the latest financial news, watch an entertaining video or even have a laugh by reading our special section, Friday Finance Fun. Our aim is to mix business with pleasure in the best way possible.”
VTB Group page is also available in English at http://www.facebook.com/#!/vtbbank. The English version will cover the latest news of the Group. It will contain the exclusive interviews of VTB top managers, daily researches from VTB Capital experts, financial forecasts and VTB comments on major global trends.