What makes this program unique?
The training is provided by subject matter experts from the Bank’s product divisions. They train the staff as well as develop content for e-learning courses and tests.
In the regional network, the program is implemented by corporate trainers selected from among the best customer relations managers of the branches. They receive special training on VTB Bank products and do consulting for their colleagues.
Participants in the VTB Bank and VTB Group Products program acquire comprehensive theoretical and practical knowledge of each product. The Products is fully integrated into the Effective Customer Relations Program. This comprehensive package of educational events results in a systemic approach to customer relations, improving outcomes in this area of work.
E-learning and the involvement of corporate trainers enable the program participants:
In 2008, 918 employees participated in the program (including 677 from VTB Bank branches), while 43 in-person workshops and six video seminars were held. Follow-up testing in December 2008 showed that program participants retained a very high level of knowledge (99.9%) about the bank’s product lines.